Marlen is the Director of Marketing & Strategy at Music Ally, a well-respected insights company for the global music industry. In her role, she works across various areas of the business - including marketing services for artist teams, training around digital skills and strategies, editorial and events. Her key focus is to help keep the industry abreast of new strategies, trends and innovation relating to digital and music marketing, and to help artists and their teams execute them. Before joining Music Ally, Marlen started her career within Universal Music’s brand partnerships department.